A passion project. A fashion collective. A circular experiment. Gemme Collective is all three.

Built on decades of hands-on experience across the fashion industry, we know the challenges it faces, and the work being done around the world to change it. Gemme Collective is our contribution to that.

We believe the way forward is to use what's already here. To us, circularity means recycling and regenerating materials that already exist, not just making less, but making smarter.

That belief shapes our own collections including upcycled pieces, The Store's vintage and second-hand finds, and The Factory's local micro production in the heart of Stockholm. It's also why we help other brands do the same, guiding them toward the right production process through The Studio, and the right talent through The Agency.

What if more of your wardrobe could be circular? That's what we're working toward — one piece, one partnership, one collection at a time.

Manufacture locally. Conserve resources. Minimize waste.