Gemme collective uses vintage, pre-loved fur in its collections as part of its commitment to create high-quality, durable garments from recycled materials. We believe in repurposing resources and honoring the craftsmanship behind these garments rather than discarding them. Sustainability, to us, means extending the life of clothing.
A sustainable garment is one which is used many times, for a long time. Today, the average life-cycle of a garment in Sweden is approximately 2.3 year. In comparison, real fur is a uniquely durable and functional material – if well taken care of, a fur coat will keep you warm for decades.
Gemme Collective condemn the production and consumption of new fur products. Additionally to consider, faux-fur is often made from petrol-based non-biodegradable materials like acrylics, which have a big environmental impact both in terms of fossil fuel emissions and waste pollution.